packaging
by Fox Packaging | May 8, 2020

In the US, 66% of recyclable packaging is not recycled1. With many environmental claims on retailer shelves, GreenBlue’s Sustainable Packaging Coalition (SPC) developed consumer friendly recycling instructions through the How2Recycle label program. In this shift toward more transparent claims, this program alleviates concerns regarding recycling procedures to better support consumers in their packaging disposal practices and showcases efforts to create group norms for recycling.

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by Fox Packaging | April 6, 2020

As Americans, we create an enormous amount of trash. The average person produces about 4.4 pounds per day, and most of it is comprised of recyclable items.1 To keep up with the increase in curbside pickup volume, landfills have grown in number. We are hearing more about recycling today amidst industry transitions impacted by sustainability initiatives.

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by Fox Packaging | March 26, 2020

Having options is never a bad thing and understanding your options is a great thing. Navigating flexible packaging and the Best-Practices to Achieve Inspired, High-Impact Packaging Design offers tools which ultimately minimize cost, decrease lead time from production to market, and most importantly, deliver a package that “wows” your customer, turning them into advocates.

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by Fox Packaging | March 17, 2020

In the U.S., consumer concern has escalated with daily reports of newly confirmed cases of the coronavirus (COVID-19), amidst ongoing cancellations of major entertainment events and business conferences, airline cutbacks, postponements of professional sports leagues, and school closings.  Citizens are also now being asked to stay indoors and keep their contact with others to a minimum.1

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by Fox Packaging | February 17, 2020

Consumers are complex, with powerful emotions and expectations that are influencing relationships and engagement with brands like never before. It is broadly believed that emotions are the basis for 80% of the decisions a person makes in a day1, yet—beyond marketing—few companies appropriately and intentionally act upon how and when emotions impact their customers’ impression of their brand.

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