by Fox Packaging | October 10, 2019
It’s the first moment of truth for your product. Your target consumer is standing at the retail shelf or looking at options online, deciding which brand to put in her (real or virtual) shopping cart. Will it be yours? Does your packaging stand out from the crowd…in a positive way?
by Fox Packaging | October 2, 2019
Color theory is an influential business tool. Studies have shown that using color in presentations and documents creates better understanding and recall of the information shared, in particular this online study commissioned by Xerox found the following1:
