In today’s crowded food space, brands are challenged to figure out how to stand out on the store shelf. One of the easiest ways to make your brand noticed is through unique and attention grabbing packaging.
And while there is no shortage of packaging options to get the job done, there are a few advantages to choosing flexible packaging you should consider when reviewing your packaging options.
- Low Cost – Flexible packaging is generally very cost efficient in comparison to many material alternatives on a per unit basis.
- Reduced Operational Costs – This type of packaging can be packed on automated bagging machinery, eliminating costly labor and overhead.
- Easy Printability – Retailers are increasingly looking packaging that captures the attention of the consumer with strong visual appeal. Flexible packaging allows for easy printability of your brand’s messaging and food labeling, which lets your brand be creative in your designs.
- Increased Shelf-Life – Flexible packaging helps to maintain product freshness by providing proper ventilation and minimizing product handling.
- Environmentally Friendly – Flexible packaging is more environmentally friendly than other packaging options out there, which means that it is reusable, takes less energy and resources to manufacture and reduces the amount of greenhouse gases used.
At Fox Packaging, we are dedicated to providing the best packaging options to our customers, which is why we strive to remain ahead of the innovation curve. Whether you are launching a new product or are looking to upgrade your current packaging, consider the Fox line of bags for unique designs that stand out on the store shelf while enhancing the natural beauty of your fresh produce.
Source: Flexible Packaging Association
